Micromax, Lava, Karbonn Smart Phones & Phablets Released in Recent Times: Low Cost Superb Specs
The present market is flooded by affordable range smart phones and phablets with decent specs. Recently, we have seen the potential of phablets in the form of Micromax A116 Canvas HD mobile. Witnessing the success of this phablet, many other local companies have also started to release big sized devices at lower prices. In the list joins Lava by releasing Xolo Q800. Micromax A116 is priced at Rs.13,999 while Lava’s Xolo Q800 is priced atRs.12,499/-. Although both are competitively priced, I don’t think you can get these devices at lowest price in the market, because of the huge demand and craze for these devices. I have personally found that many retailers are increasing the prices of these devices artificially and are selling at nearly Rs.15,000 also. But still, there are people to purchase these phablets at more than MRP prices, and this will tell about its success range.
Low price tag can become good selling point for Lava Xolo Q800. It has got good display, 8 MP camera and is powered by quad core processor. All these suggest that it has more number of chances to become successful in the market. In India, there is population of more than 1.2 billion. Most of the people living in cities and towns, particularly students, employees, professionals and businessmen are looking for smart phones at affordable prices and decent specs. Lava, Micromax, Karbonn, Celkon, etc companies are trying to make more cash by bringing such affordable smart phones and phablets.
Most of the employees are interested to purchase smart phones but they don’t have enough budget to purchase Apple or Samsung branded mobiles (except for low priced few of Samsung devices). Hence they are going for the purchase of these second tier manufacturers like Micromax, Lava, etc. Even such local companies are improving a lot these days and are able to provide better customer care. All these factors are making these smart phones and phablets to score a hit in the market.
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